Everything Octave does for founders — without the setup, jargon or enterprise price.
We read your public site. Nothing is sent to anyone.
Works with Instantly · Smartlead · lemlist · Clay · Claude · ChatGPT
Paste your website. We read your pages and map who you sell to, their pains, your proof and your tone — every point linked to its source.
Add a company and a person. We research their site and recent news, then match them to the right buyer, pain and proof.
Get a 3-email sequence with a quality score, the reasoning behind it, and any claim you should double-check.
This is what Footing builds from a website. Example shown for a fictional company, Northwind.
Who you sell to
VP Sales or Head of Sales at companies growing from 20 to 200 reps, where ramp time and message consistency start to break.
A buyer
Measured on how fast new reps hit quota. Feels the pain when every manager explains the same deals differently.
A pain
Hiring plans outpace enablement. Managers re-explain deals instead of coaching, and first-quarter pipeline suffers.
An objection
Static docs go stale and nobody reads them. The answer: playbooks built from real calls, not documents nobody updates.
Every point is linked to the page it came from. Your edits always win.
Same prospect. One email is a template. The other is written from your brain and their news.
Subject: Quick question about Northwind!
Subject: onboarding 40 new reps
Not a fit? Footing tells you before writing, so you don't burn the lead.
Push researched emails straight into your existing campaign.
Export a clean CSV with every email and the reasoning.
Take your brain into any AI tool.
We don't send email. Your sending tool does — so your deliverability stays yours.
Same core idea. Different audience, setup and price.
Setup
Footing5 minutes, self-serve
OctaveOnboarding run by their team
Price
FootingFree, €39 or €79/month
OctaveFrom $1,500/month, billed annually
Features gated behind enterprise
FootingNone
OctaveYes
Built for
FootingFounders and small teams
OctaveGTM engineering teams
Jargon
FootingPlain English
OctaveElements, Offerings, Playbooks
Billing
FootingPer researched prospect — edits and rewrites free
OctavePlatform fee plus usage credits
Octave pricing from octavehq.com/pricing, October 2026.
Start free. Upgrade when it's working. Only researched prospects count — edits, rewrites, regenerations and exports are always free.
€0
€39/mo
See your brain before you sign up.